Create an over the counter medicine – 3D virtual shopper display
Building and testing over-the-counter (OTC) products online is simple and straightforward with our virtual shelf builder. In this quick post, we wanted to show an example of such a shelf. Naturally, these products are only demos and do not reflect the actual products used in the study. Since OTC products can be small, it is very […]
How to use the 3D Conjoint Virtual Shelf WizardTest
Building virtual shelves is typically not a 5 minute exercise, that is unless you use our new Store Planogram Builder. Once you have this mastered. Creating a Conjoint shelf is yet another challenge that many in the research industry face. When it comes to creating Conjoint shelves, few options if any are available! While traditional […]
Shopper marketing research with a digital-first approach
Transitioning to digital research was already a trend even before the covid-19 pandemic, and the new paradigm has increased the interest and need of brands and research agencies to opt for the best virtual alternatives to traditional in-person exercises. Transitioning to digital research was already a trend even before the covid-19 pandemic, and the new […]
A New Platform and a New Virtual shelf Planogram Builder
No one could’ve predicted a global hitting pandemic. The impact has been felt far and wide. We were lucky, in the fact that we set ourselves a few clear goals prior to these past twelve months of turmoil. These included the total rebuild of our Survey and Virtual shopper platform. The ultimate goal of the […]
How the virtual shelves will help you in your shopper research
What is simulated shopping? Simulated shopping is where we create online virtual stores that mimic an actual store and show products in an interactive way in an online survey. At ConceptSauce, we use 2D or 3D models to create an online virtual store environment. This environment is designed to look and feel like a physical […]
How to navigate a Virtual Shelf
Surveys with virtual shelves can at times mean that we need to at each point give instructions and remind the respondent of how and what they can do on the virtual shelf. We can help respondents navigate a virtual shelf in a number of ways: An info screen is displayed just before the Virtual Shopper […]
Concept Evaluation Discussion and Data Visualisation
Mobile first, newly developed application, now runs perfectly across platforms. Mobile, Tablet, and Desktop. This new Concept Discussion tool brings a number of new features:Fully customisable highlighter pen interactionCustomisable Pin locator customisationMarkey creation pen toolHot Area selection for pre-defined areas (A more restrictive method but allows the clients to better control the respondent interaction)Customisable HeatMap […]
Concept Research with interactive 3D
Concept Research using interactive 3D packaging models online Using online 3D technologies for concept research, market research agencies and brands are able to carry out field research that gives respondents a clear stimulus. It is essential when deciding on a new packaging format and design. It is possible for respondents to interact with the packaging […]
How to use 3D PDFs in surveys with respondent viewed validation
How to turn a 3D PDFs into an online 3D rotatable package for online market research. 3D PDFs have been around for a long time and are used in packaging design and proofing. In the past, we used to receive flat artwork that was created in illustrator and then it was up to us to […]
3D Virtual Shelf, timed findability, and standout
In this demo, you can see how a respondent can use the 3D virtual Shelf with timing. A respondent is asked to find a product at the start of the exercise. In this demo, the respondent has 3 tries to find the right product. All the actions are recorded and provided via an API for […]